Although these directories appear to be legitimate Yellow Pages publications, they are not distributed to the public, posted on the Web, or promoted as promised. As a result, the directories — if they exist at all — offer no benefits to businesses that pay to advertise in them.

Yellow Pages are typically known as phone directories where business enlist their numbers. They primarily collect information like your name, social security number, age, email address, etc. Intelius, a standard in data brokering, powers Yellow Pages search.

While Yellow Pages is also a web directory for local businesses, it can be super costly. The fact that it charges you an additional $259 for something you didn't sign up for is another reason to stay away from it. Moreover, leads from phonebooks and print advertising only have a 1.7% conversion rate.

The yellow pages are telephone directories of businesses, organized by category rather than alphabetically by business name, in which advertising is sold. The directories were originally printed on yellow paper, as opposed to white pages for non-commercial listings.