He relates the stories of great business disasters and demonstrates that there are specific, identifiable ways in which many businesses regularly make themselves vulnerable to failure.
He relates the stories of great business disasters and demonstrates that there are specific, identifiable ways in which many businesses regularly make themselves vulnerable to failure.
One astonishing finding: businesses that seemed to have nothing in common turned out to have failed for exactly the same reasons. Even the excuses that failed managers offered turned out to be the same in case after case."--BOOK JACKET.